MEDICAL AFFAIRS
Real World Evidence (RWE)
driving payor advocacy
MedicalGoGo is experienced in generation of Real World Evidence (RWE) which is collected outside the controlled environment of randomised controlled trials. We have helped payors to understand real patient disease burden, treatment patterns, patient behaviours and product performance in settings and populations that are representative of everyday clinical practice.
EXISTING DATA SOURCES
Data
Insights
- A unique understanding of how patients respond to therapy in the real world.
- Enable better brand lifecycle decisions by adding insights on the drug’s effectiveness.
- Enhance global brand strategy, drive targeted marketing.
- Enhance patient and physician engagement.
PAYOR ADVOCACY
Support
faster uptake
- Support conversations with payers and regulators.
- Support faster uptake and better patient outcomes.
- Provide invaluable access to safety and quality measurements.
- Additional insights and measures.
BESPOKE RWE STRATEGY
Engage relevant
stakeholders
Engage patients, payers, investigators, and site staff to ensure that trial design and execution is optimised. Engage the right stakeholders at the right time for successful outcomes that resonate with payors.
Business Results
Improved trial execution
Gain real-time feedback from sites, patients, and payers before or during a study to improve trial performance.
Fewer logistical headaches
Easily host global discussions with instant translation, mobile compatibility, and a round-the-clock environment.
Smarter decisions
Engaging HCPs, patients, and payers for feedback means better decisions throughout the RWE generation process
